10 Tips for Creating Unconventional Business Cards
A business card should always leave an impression. It can have a simple, minimalist design but be interesting due to special finishes, embossing, and other elements. Here are some useful recommendations for creating one:
-
Pay attention to the shape of the card. A classic rectangle might not capture much interest, so consider using more unique configurations. Successful examples include round, oval, or shaped like an object related to the owner's activity (chef's hat, tree, car, etc.).
-
Use unconventional materials. Modern business card manufacturers offer materials beyond paper or cardboard, such as wood, metal, rubber, or plastic, to make your card stand out.
-
Apply embossing. This technique can make the card more tactile and enjoyable to touch.
-
Try die-cut designs. Intricate patterns can give the card a more sophisticated appearance.
-
Print 3D cards. If desired, you can create a card with a three-dimensional effect. For a stylist or hairdresser, multi-colored "hair" on the card could be a fitting choice.
-
What about lettering? Unique letter compositions can draw attention to the card. Lettering involves hand-drawn letterforms in a calligraphic style. This technique works well for writing company names on corporate cards.
-
Opt for interactive design. Modern technologies allow for creative shapes and solutions. For instance, a café owner might incorporate a special wheel on the card that releases coffee aromas. Another option is a puzzle-like business card that can be assembled into an object.
-
Consider smart elements. To give your card a modern touch, you can add a QR code. The recipient can quickly access your website or social media page through it.
-
Add colored edges. Colored edges provide a 3D effect and make your card more unique. Contrasting combinations work particularly well, such as a neutral background with bright edges.
-
Think about added value. A card will receive more attention if it offers utility to the recipient. For example, you could design a card with an embedded USB drive, use it as a calendar, or incorporate a ruler.
And don't forget about electronic business cards, which appear modern, informative, attractive, and are very convenient to use.