7 Countries Adopt GS1 QR Codes
A small step for man, but a giant leap for QR codes! The wave of GS1 QR codes is spreading worldwide, and several countries are embracing them with open arms. This means we are significantly enhancing product identification, supply chain tracking, and inventory management. This transforms the QR code into a full-fledged electronic business card.
As these codes are widely adopted in various countries, industries around the world will notice significant changes in how goods and services are monitored, authenticated, and delivered. In this article, we will discuss what this innovation means for businesses and consumers, explore its usage in each region, and showcase the best QR code generator to help you create your own impressive QR codes.
What is a GS1 QR Code?
GS1 (Global Standards 1) is an internationally recognized non-profit organization that supports global barcode standards. They are the official provider of GTIN (Global Trade Item Number), EAN (European Article Number), and UPC (Universal Product Code).
GS1 plays a crucial role in ensuring the clarity and uniformity of product information, as well as maintaining overall transparency throughout the supply chain.
By combining GS1 global standards with QR code technology, we get a powerful tool for integrating the physical and digital worlds.
How does a GS1 Digital Link QR Code work?
The GS1 QR code adheres to a standard structure called the Uniform Resource Identifier (URI) syntax and contains information about the domain, primary identification key, key qualifiers, and data attributes.
When scanned, the GS1 QR code converts the encoded data and unique product identifiers based on the specifics of the scan (who, where, and how) to provide relevant information in the appropriate context.
Who is implementing GS1-based QR codes?
Here is a list of countries and regions that have already implemented or are planning to implement GS1 standardized QR codes:
United States
In the USA, GS1 US is actively working on the Sunrise 2027 program, replacing outdated UPC barcodes with new and improved GS1 QR codes. Bob Carpenter, President of GS1 US, noted that this transition is necessary to enhance supply chain transparency, efficiency, and consumer safety. Leading brands such as PepsiCo, P&G, and Walmart are contributing to the global shift to 2D barcodes.
United Kingdom
GS1 UK is also making progress. An example is the brand Ntsama, founded by Joyce Gannon, which has implemented GS1 QR codes to engage with customers and promote its products on Amazon and Etsy.
Australia
In Australia, QR codes have not yet become widespread, but GS1 Australia is actively preparing businesses for the global transition to 2D barcodes by 2027 through information campaigns and video content.
Ireland
Irish company Kinsale Mead, a producer of mead, became the first member of GS1 Ireland to implement GS1 QR codes. This allows consumers to access more comprehensive product information.
Philippines
GS1 Philippines has also launched 2D barcodes, providing consumers with detailed product information such as ingredients, allergens, ecological sources, and more.
Hong Kong
Hong Kong-based brand Top Soya has implemented GS1 QR codes to enhance marketing efforts and provide consumers with more accessible product information.
Japan
Japan, known for its advanced technologies, is actively promoting "digital transformation" through GS1 QR codes. The first pilot project using these codes was implemented in 2023.
Key Benefits of GS1 QR Codes
Better Customer Service
GS1 QR codes can store large amounts of data, which can be updated even after the product is produced, ensuring information remains current.
Unique Product Identifiers
Each product receives a unique identifier, simplifying tracking and guaranteeing authenticity.
Economic Efficiency and Sustainability
GS1 QR codes provide consumers with full transparency about the origin, composition, and environmental impact of products.