Availability of QR Codes: A Modern Solution for Inclusion
The availability of QR codes means inviting everyone to interact, providing information to all, and considering various ways through which QR codes can overcome visual and auditory limitations. For people with disabilities, inaccessible technology becomes a barrier to services they should use equally with others. In most cases, accessibility remains insufficient. Attempts to create "accessible architecture" and expensive assistive technologies are just the tip of the iceberg. A QR code may seem insignificant in the face of this problem, but its real power lies in its universality. Well-designed QR codes can be used in almost any context, allowing brands and individuals to create more inclusive conditions and ensure equal opportunities for people with disabilities.
5 Effective Ways to Use QR Codes for Accessibility
Raising Awareness
Promote accessibility by creating QR codes that link to useful resources and campaigns aimed at raising awareness about different types of disabilities. URLs can be turned into QR codes using a reliable generator that complies with privacy regulations such as GDPR. These QR codes can be placed on water bottles, notebooks, or laptops, sparking discussions and encouraging support. They can also be included in social media posts, directing people to petitions or videos.
Transforming Transportation
QR codes can significantly improve the accessibility of public transport, helping people with visual impairments and those unfamiliar with the area. For example, a QR code can lead to downloadable bus route maps or train schedules, making navigation easier. In the New York subway, the NaviLens app and bright QR codes help visually impaired people get real-time information about boarding and arrival zones.
Digital Menus
Digital menus and contactless payments in restaurants help people with mobility impairments. Software allows the creation of accessible environments, especially for people with limited mobility and visual impairments. QR code menus convert them to an online format, speeding up ordering and offering various payment options.
Voice-Guided Exhibits
In museums and galleries, information is often presented visually, limiting the possibilities for people with visual impairments. Adding audio QR codes next to exhibits allows for a deeper immersion into the history and interpretation of artworks. These codes can convert textual information into alternative formats, providing access to audio recordings or simplified descriptions with visual effects.
ASL Stories for Children
At the Indiana School for the Deaf, teachers collected 180 stories in American Sign Language (ASL) found on YouTube and created video QR codes from them. These codes were printed on cards and accompanied by scanning instructions, making books accessible to children.
Best Practices for Creating Accessible QR Codes
High Contrast
The design of the QR code should have contrasting colors: a dark foreground and a light background. This will improve readability and help people with low vision recognize it better. Low contrast can worsen the readability of codes exposed to sunlight or outdoors.
Clear Intent
Create clear and concise calls to action to accompany QR codes to avoid confusion and improve accessibility. For example, "Scan for Audio Guide" or "View 3D Model."
Braille Labels
Since QR codes are visual, using Braille labels next to them makes them even more accessible. Labels help people who cannot see find and identify the code. These labels serve as a guide to the location, not a translation of the content.
Large QR Codes
Larger QR codes are easier to scan for people with tremors or poor vision. It is important to find a balance so that large codes do not clutter other elements, such as advertising posters or exhibition stands. In this case, the electronic business card will be well visible and at the same time maintain the overall balance.