Five Ways to Use Dynamic QR Codes
Increasing Website Traffic Through URL QR Codes
When a customer makes a purchase, a QR code with a URL redirecting to your website can be placed on the receipt. Depending on the purchased item, the QR code can lead to a specific page or to the main page of your site. This method contributes to increased site traffic and can generate income through after-sales service.
Easy Collection of Reviews and Ratings with QR Code Forms
Receiving feedback on your products and services is critically important for business improvement. By using QR codes that lead to feedback forms, you make it easier for customers to evaluate and review your products and services. Placing a QR code linked to a pre-filled form on receipts and invoices allows customers to leave their feedback quickly and conveniently.
Facilitating App Downloads with a Unified QR Code for Android and iOS
By placing a QR code for downloading your app on the receipt, you simplify the download process by providing a single QR code that directs users to the appropriate app store based on their operating system. This helps avoid the manual search for the app and increases the number of downloads.
Increasing Social Media Activity and Subscriber Count
Adding a social media QR code on receipts makes it easier for customers who have previously made purchases to interact with your brand on social media. It's a convenient way for customers to share reviews, repost your publications, and promote your brand.
Offers and Discounts Through Coupon QR Codes
By distributing offers and discounts with coupon QR codes on receipts, you increase the likelihood of repeat purchases. You can include a coupon code in the QR code or link it to a URL that automatically applies the discount when placing an order in your online store.
Bonus Tip: Stimulate Customer Activity by Offering Discounts on Subsequent Purchases
Final Considerations for Using QR Codes on Receipts
When implementing QR codes, it's important to consider customer convenience. Avoid placing multiple QR codes next to each other to prevent confusion during scanning. It is also not recommended to use QR codes on electronic receipts, as this can cause inconvenience when scanning from a mobile device. Be sure to include a clear call to action (CTA) so customers know what to expect after scanning the QR code.
This will ensure that customers know what actions to take after scanning the QR code, and will help make the most effective use of QR codes on receipts and invoices to improve business processes, increase engagement, and generate income. Additionally, remember that electronic business cards with QR codes can be used.