Trends in Image Usage and Modernism

While this trend cannot be called new, we encounter it more and more frequently lately. The imagery spans both sides of the business card, as if flowing from one to the other. Such cards create an impression of interactivity, as they are enjoyable to flip in your hands.

This trend aligns well with our list of ideas that are based on breaking away from traditional boundaries. Cutout images lend the design a sense of sophistication and contemporaneity, adding a touch of refinement. The primary advantage of this approach is that it suits both serious and playful brands equally well.

 

Modernism as a Concept for Creating Business Cards

Ideas from mid-20th-century modernism are making a comeback, at least in the realm of business card design. Upon reflection, these design elements are ideal for business card aesthetics: they grab attention, are memorable, easily recognizable, and fit within confined spaces.

Modernist design is built on the principle that "form follows function." In other words, the practical value of an object takes precedence over its appearance. When it comes to business cards, functionality carries more weight than artistic elements.

What modernist elements will we see on business cards this year? Primary colors (red, blue, green), basic geometric shapes like circles and triangles, as well as structured grids. And let's not forget about bold sans-serif fonts, characteristic of this style and well-suited for small cards.

If you're keen on experimenting, transitioning to electronic business cards could be an excellent choice, enabling you to create them in various styles with the possibility of swift modifications.