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Use of QR Codes for Promotion on TikTok

TikTok is a standout phenomenon of the era, attracting over a billion active users worldwide, of whom 90% access the platform every day. This service has become a global arena for advertising campaigns in various areas, from services to improving attention at airports.

Use of QR Codes on TikTok

Following the example of other social platforms, TikTok allows each user to create a QR code that leads to their personal profile. This is one of the most effective methods to expand the audience and gain followers through traditional advertising approaches.

Even more effective is creating a dynamic QR code through the ME-QR service. This requires:

  • selecting the QR code "Link" option;
  • inserting the link to your TikTok profile in the provided field;
  • clicking on the "Style and Download QR" button;
  •  customizing the design of the code to your liking (for example, changing the color, the frame, the corner style);
  • downloading the QR code in the desired format (PNG or SVG).

To subscribe to the account, the user simply needs to scan this QR code.

These QR codes are useful for increasing recognition of both corporate and personal brands on TikTok. However, for larger advertising campaigns, it is advisable to use a QR code generator.

Why Use a QR Code for TikTok

For TikTokers, the best option is a QR code generator that allows creating dynamic codes. ME-QR is an advanced generator that allows creating dynamic QR codes for free. Its main advantages include:

  • creating QR codes for links, images, videos, presentations, and other content;
  • editing the content of the QR code, including changing its type;
  • adding password protection;
  • customizing the design of the QR code;
  • changing the domain of the QR code;
  • following scanning statistics and other functionalities.

Increasing Account Recognition

Developing the brand on TikTok aims to increase its recognition among the potential audience and strengthen trust in the account. This helps to maintain a connection with loyal followers and attract a new target audience.

To create a unique brand style, you can design a customizable QR code, choosing the frame, color, adding a logo, etc.

Target Audience Management

Gaining new followers is the main goal of TikTokers, which contributes to high conversion and, therefore, an increase in account revenue. Creating QR codes with different content and calls to action can attract followers. This can include links to websites, videos, audio, etc.

Tracking Statistics

The analysis of QR code scanning statistics includes many important indicators, such as the geography of the scans and the number of unique users. Based on these data, you can adjust the account development strategy and the content plan on TikTok, focusing on the response of the followers.

Advertising the Account on Other Social Networks

Even if the main audience is concentrated on TikTok, other social networks should not be forgotten. By spreading TikTok content on other platforms, the audience can be expanded. For this, QR codes with links to Facebook, Twitter, Instagram, and other platforms can be generated, promoting the content on different social networks and placing it on electronic business cards.

Social Media Advertising

Thus, the combination of TikTok and QR technology is an effective tool. Use this interactive tool to achieve success in your career as a TikToker!"