Recommendations for Creating an Image Gallery QR Code

Do Not Invert QR Code Colors

When creating a QR code for an image gallery, it is important to avoid inverting colors. Inversion can make the QR code inaccessible for scanning or, in the worst case, completely unscannable.
The foreground color of the QR code should be darker than the background to ensure easy and fast scanning of your unique digital business card.

Maintain Proper Image Contrast

You can add colors to your QR code, but it is crucial to maintain the correct contrast. Avoid using pastel tones and do not invert colors.
Proper contrast will help make the QR code more visible and convenient for scanning.

Add a Call to Action

Every QR code needs a call to action (CTA). This helps users understand why they should scan the code.
For example, a label like "Scan to view images" immediately indicates that scanning the code will display images from the gallery on the smartphone screen.

Optimal QR Code Size

The size of the QR code depends on the distance from which it will be scanned.

  • For close-range scanning (e.g., on product packaging), the minimum size should be 1.2 inches (3–4 cm).
  • If the QR code is intended for long-distance scanning, it should be made larger for ease of use.

What is an H5 QR Code?

An H5 QR code is a dynamic solution that allows you to create your own web page without needing to purchase a domain or hosting.

With it, you can edit or update the landing page even after the QR code has been printed or placed in marketing materials (online or offline).

Benefits of Using an H5 QR Code for an Image Gallery

  • Add and Remove Images: Easily update the gallery by adding new images or deleting old ones.
  • Automatic Redirection: Users scanning the QR code will automatically be redirected to the updated content.
  • Scan Data Tracking: Includes information about the scanner's geolocation, scan time, and device type.

Advantages of Using an Image Gallery QR Code

Compilation and Organization of Images

An image gallery QR code consolidates all photos into a single code, making it convenient for organizing an image collection.

Accessibility via Smartphones

A QR code solution is automatically optimized for smartphone use.

As mobile marketing becomes increasingly important, QR codes offer great opportunities for businesses.
Statistics show that more than 2.5 billion people worldwide use smartphones, making QR codes an ideal tool for engaging with this audience.

Ability to Update Content

By using an H5 QR code for a photo album, you can add new images, delete old ones, and track scan activity in real time.

Scan Data Tracking

An H5 QR code allows you to track scan data, such as:

  • Scan Time: Filterable by days, months, years
  • Scanner Location: Exact geolocation of scans
  • Device Type: Information about the device used for scanning

Suitable for Both Print and Online Use

An image gallery QR code can be used in both print and online materials.

It supports multichannel marketing and can be placed on business cards, flyers, banners, posters, or websites.

Useful for Portfolios and Professional Documents

If you are a photographer, graphic designer, or work in a design agency, an image gallery QR code is a great way to present your portfolio to clients.

It not only showcases your work but also highlights your innovation and tech-savviness.

How to Use a QR Code in Marketing Materials

You can print your QR code and place it on:

  • Business Cards
  • Flyers
  • Advertising Posters
  • Company Website

An image gallery QR code will help increase brand awareness and attract new clients by providing them with an easy way to explore your portfolio or offers.